There must be a focus group or two behind this one. Nickelodeon has announced that its much-ballyhooed series The JumpArounds has been renamed.
The Fresh Beat Band will premiere on Nickelodeon Monday, Aug. 24 (time TBD), kicking off two weeks of brand-new episodes. Encore presentations of two episodes will appear on Noggin Aug. 30 at 7pm ET.
The basic format and content of the series remains the same — four bandmates who do their song-and-dance while attending music school try to infect your preschoolers with a love for music and its basic building bricks — rhythm, harmony, melody and tempo, as well as varied performance styles — as well as more universal themes of working and playing together, the importance of friendship and respecting each other’s differences.
The changes are subtle, so I’m inclined to ask: What do you think? Was the name change necessary? Were you concerned that The JumpArounds would have had your kids agitating like molecules in your living room?
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